Code Wars: PHP vs Ruby vs Python – Who Reigns Supreme
Site Extension: Big Data in Practice
the concept of site extension is to identify a custom network of sites whose visitor populations are very similar. If a campaign is successful on one site in the network, that performance can then be extended across the other similar sites. The solution requires two key ingredients - a massive data warehouse containing information on billions of monthly impressions and a flexible analytics platform that enables event-level reporting.
Big Data, finds its actual origin in – and feeds itself on – a virtuous circle: on one hand the rising conceptual need to handle – in real time – of huge amounts of information, to avoid losing any data (if it’s gone it’s lost), to profile users and preferences and to historicize any online activity; on the other hand a parallel pursuit – and push at the same time – of technology towards this scenario, that is becoming more and more impressive.
